Wednesday, 30 September 2009

3d Brand

Get the professionals in.

If you are thinking of launching a new business, product or service think about the branding at an early stage. How your image is perceived by your customers will have a bearing on the success and you need to ensure that the message is coherent with the rest of your offer. When we work with clients we develop the brand identity across the whole of their organisation to include their interiors, website, logo, uniforms, advertising making sure that they all project the same core brand values. Its a collaborative approach where we work closely with brand specialists to define and position the brand so that it can maximise its potential.

For MULTI-STORY-THINKING we worked with our old friends from The Cauldron. They pulled out the stops, took our concept and created a great name and logo, formatted our blog, tweaked the presentation sheets and made sure we ordered the correct orange.

Thanks to Kalvin, Dan, Gresty, Max. They're so good even the pics from the party come back on brand......

Tuesday, 29 September 2009

Wheels of Steel

Still worth turning the amp up to 11. The Drugs Don't Work. The Verve of course....

Sunday, 27 September 2009

Friday, 25 September 2009

Wheels of Steel

Do I do by Stevie Wonder as we pull down the shutters for the night

3d Brand

Project your brand.



First Signs and Labels have provided us with a giant vinyl for our showroom door. Its a great way to project our brand and creates an immediate feature when you enter the office. On the back is a digitally printed wallpaper. We used the same technique to create feature walls for Shine on the Green with a graphic image developed from photos of the trees on neighbouring Newington Green.



With the choice of image limitless you can go to town and create something unique to your business that will help you stand out from the crowd

Tuesday, 22 September 2009

Monday, 21 September 2009

Fun on the Floor

Get Creative with Carpet Tiles

Carpet tiles get a bad press. You start thinking of soulless office spaces with slabs of dark blue or grey tiles along with ranks of dispirited workers. But used creatively they can bring an office space to life. The guys at Burmatex thrive on the opportunity and their ranges are specifically developed to enable creative designs with families of colours and a range of patterns that are interchangeable. Their colour palettes draw inspiration from furniture design and fashion and by inserting panels you can create pretty much anything.



We challenged Burmatex to come up with a design for our showroom. Working alongside our design team they produced a design that demonstrates the potential of their products. With colours picked out to match our brand identity the design provides a high impact welcome for visitors to our Shoreditch showroom. Come and have a look. We're open during the London Design Festival.



For ACCA we introduced a contrast border along the entrance door wall to the CEO's newly refurbished office. A subtle detail to signify the change from one area to another.


Design Surgery-Decoration

Friday at 10.11 Simon wrote:Desperately in need of inspiration for a bedroom.

It's at the front of a Victorian house, so double windows but north facing so only gets direct light in the evening. Floorboards have got a whitish finish and there's a dark oak wooden double bed. There's two big pine cupboards at one end that I'd like to paint but need a colour for the walls/cupboards.

Should I go dark? Or light? Contrast the cupboards?

It's been a pale insipid yellow since I moved in and I'm a bit worried that it'll stay that way unless I get help!!

Friday, 18 September 2009

Design Surgery-Materials

17 hours ago Dan wrote

1. rubber flooring, is it any good?
2. Where can i get that stuff thats like glue with pebbles in that you see around the bottom of trees?
3.Gloss white kitchen cabinets that have no handles and just 'click' open?

Tell me all!

Design Surgery-Decoration

Yesterday at 10:23 Catie wrote

"i have a question please for the multi storey thinking group. my kitchen is dark with windows facing onto an inner court yard. my problem is what to do with the floor. it is a rented space and I have a very small budget, the question is simple. the floorboards are about two foot wide and about three feet long they were varnished a long time ago. I am now needing to paint or varnish them. if i varnish does it mean i have to sand them first, or if i paint what colour should i choose. the cupboard doors are brown BTW.

Design Surgery-Ask a Question

As part of the London Design Festival we are holding an exhibition with drop in design surgeries where we’ll dispense practical advice to people with problem projects. Call 020 7613 5183 to book a Design Surgery.

We'll feature some of the topics on the blog. If you've got a specific query email us at studio@forsterinc.co.uk or post it as a new topic on the discussion page of our facebook site.

Thursday, 17 September 2009

Wheels of Steel

Blue Monday by New Order and the boys have nearly finished the carpet. Does it get any better?

Wheels of Steel

The Burmatex team are in fitting our carpet and its Teenage Kicks by the Undertones. Joy

Tuesday, 15 September 2009

Find Your Tribe-The New Modernists

Viaduct have been pioneering modern design for 20 years and are celebratating with an exhibition of new work from some of the most influential names in modern furniture design, including Maarten Van Severen, Naoto Fukasawa, Shigeru Ban, Stefan Diez, Arik Levy and Jasper Morrison.

Exhibition dates 17-26 September 2009

viaduct.co.uk


Thursday, 10 September 2009

Wheels of Steel

Rapperfection (With Mr. Lif) back to back with Everything's Gone Green by New Order

Wednesday, 9 September 2009

Balustrades

Delightful juxtaposition of old and new at the Whitechapel Gallery

Tuesday, 8 September 2009

Wheels of Steel

Blast from the past with I Travel by Simple Minds

Stripes


Naturally we don't condone random acts of vandalism

Monday, 7 September 2009

Wheels of Steel

Its a uplifting end to the day with Willy Nelson and Maria (Shut Up And Kiss Me)

Buying the Perfect Chair

Choosing the right chair may not seem like a difficult task however there are thousands of designs out there all with their own characteristics, features and benefits. We spend time with our clients working out exactly what they want and choose designs that are fit the purpose and look good.

Here are our tips to help you cut through the fog with our top five chairs below.

What's the chair for? The type of activity will effect the choice of design. If you are sitting watching tv it will need to be comfy. A chair for a restaurant will require a stronger design that can take the punishment of customers.

Try before you buy. It may look good in the photos but you need to sit on it to really know if its comfy and supports your body correctly. Check that the seat depth and back rest height support you properly. Your feet should touch the floor.

Think about ergonomics. If the chair is being used by lots of different people in an office look out for a fully adjustable design that can accommodate different sized users.

Choose the right style.
Does the style fit in with its surroundings? Take photos of your room / house with when you go shopping. It keeps you focused on buying the correct style. If the chair is for a commercial space does it fit in with the brand style of the company?

Move your butt. Go to a showroom and speak to a sales person. They have a wealth of knowledge and experience and can guide you and give you additional information about how its been manufactured and its eco credentials.

Order it in time. If you’ve got a deadline can you order it in time? Delivery times can vary from 2-8 weeks. Lots of the European firms shut down during the summer so you need to factor that in to the leadtime.

Come and try our favourites in our Shoreditch showroom as part of our exhibition for London Design Festival. 21st -25th September 2009.

All these chairs are available from our good friends at Viaduct. Give Will or Aby a call and they'll be pleased to help you.

Top Chairs-Pop Chair

Pop Chair. Designed by Nick Pearson for Origin Furniture


This jaunty chair is cheap and being made of plastic (polymer air moulded to be precise) it can go indoor or out. Lots of great colours make it perfect for cafes and school canteens. Its stackable and extremely lightweight so moving it about is easy enough. The polymer benefits include its low weight, easy handling and 100% recyclable capability at end of life..

Top Chairs-Thonet 404

Thonet no 404. Designed by Stefan Diez for Thonet.
Reminiscent of the Thonet classics the 404 chair carries on the tradition of innovation producing a distinctively modern and characterful design. Its bent wood legs merge effortlessly under the seat with a 'knot' of overlapping timber.
Its lightweight and practical and the natural flex of the laminated wood provides both comfort and strength.


Top Chairs-Eames Aluminium

Aluminium Group Chair. Designed by Charles and Ray Eames for Vitra.

The Eames aluminium chair is a classic that will last a lifetime. Its got a 30 yr warranty and clean lines that will never go out of style. Professional and reassuring-its built to last. It can add class to your board room or home office and comes in neatly tailoured leather upholstery.

Top Chairs-e15

Houdini Chair. Designed by Stefan Diez for e15


The Houdini chair is a beautifully sculptural design formed with a single curved plywood back which perches delicately on planes of plywood. Its innovative construction results in a lightweight and elegant silhouette and is available with or without arms. It can be partially or completely upholstered and a number of lacquer finishes. The red looks ace whilst the natural wood finish is refined. It's distinctive and practical and would be ideal for a dining room or kitchen or contract applications. A perfect match for all the e15 tables.

Top Chairs-Thonet 214

no. 214. Designed by Michael Thonet for Thonet.


Simple and elegant this little beauty is 150 years old and still going strong. Developed using the then revolutionary technique of steam bending wood the design combines economy of materials with structural strength and a distinctive look. Its been copied relentlessly but this is the real deal, the first truly mass produced chair. Also distributed as a flat pack assemble on site option. You can fit 36 into a one cubic metre box which saves on transportation costs.